Select your Page Type according to the purpose and aims of the particular post.

BLOGS: A blog post is generally written in an informal or conversational style, e.g. "it's about a week since I last blogged". They typically express personal opinions, activities, and experiences, and it's best if fresh posts are published often. An overarching characteristic is that posts seek responses (comments).

ARTICLES: An article post is generally more formally written than a blog post (think magazine articles), is perhaps more timeless in its shelf-life and might be longer (say more than 500 words).

MEDIA RELEASES: A media release is regarded as information provided to 'traditional media outlets' for the purpose of reported publication and public relations.

NEWS: A news post allows you to present your ‘latest news’ items or solve the problem of how to present news content that needs a link to another website. It may be a long item (your own news), or a short item with a link to a news source.

EVENTS: A public event which has a date, time and location.

SPEECH: Text from a speech or presentation, e.g. Rachel Smith’s speech to the New York Club.

ITEM: Anything general that doesn't fit any of the above.